Twitter launches in-stream ads; takes Twitter video ads to the next level

Amazon, Maruti and Motorola have come onboard as the first advertisers in the market

We aim to challenge conventions by offering quality products that are highly affordable: Parminder Datt, Alcis

With Shikhar Dhawan as their brand ambassador, a partnership with NBA and FIFA and a Rs.10 crore marketing budget, this sporty start-up is moving stre...

Being an agency with just a single form of communication is not enough for brands: Sandeep Sreekumar, MD, Media Moments

Going omnichannel and providing impactful branding solutions is what makes Media Moments stand apart from the clutter

Dentsu India appoints Rahul Sengupta as Chief Creative Officer

Armed with more than 23 years on experience in advertising, direction and production, Sengupta has worked on brands such as Bajaj two wheelers, ICICI...

Cosmetic giant M.A.C launched on Myntra with high-decibel OOH campaign

OMI (Outdoor Media Integrated ), the agency vertical of Laqshya Media Group was assigned the responsibility to create the buzz for the newly launched...

Happy mcgarrybowen appoints Rajesh Mani as ECD, Kunal Madhavdas as Sr. VP

The new hires mark a distinct upsurge in direction and ambition from Happy mcgarrybowen on its tenth anniversary

Cartoon Network Enterprises launches 'Cartoon Network Retro' collection

Cartoon Network Enterprises is the licensing and merchandising arm of Tuner International India

Turner International India brings a local IP for POGO after a long hiatus

Apart from POGO’s new local show and Cartoon Network’s latest season of ‘Oggy and the Cockroaches,’ Juhi Ravindranath and Krishna Desai of Turner Inte...

The Advertising Club announces nomination list for Marquees 2017

The nomination list includes thought leaders who have been category game changers and innovators

Gritstones ropes in Amit Sadh

He will now be the face of the clothing brand He will now be the face of the clothing brand

#GoTS7 trends on Twitter in India, fans world over go gaga

Game of Thrones season seven takes social media by storm. We take a look at what’s been trending after the release of the first episode of one of the...

Game of Thrones official merchandise now in stores

Black White Orange has exclusive licensing and merchandising rights for the India market

Pitch Top 50 Brands for 2017 announced

The list recognised brands across 10 categories: Social Contributors, Evergreens, Impactful Debuts, Disruptors, Digital Strategist, Resurgents, Master...

e4m NEONS OOH, 2017: Shortlist Unveiled

The upcoming edition of the awards will recognise and reward all the exceptional work in OOH Advertising and Digital Signage done between January 2016...

Promod ventures into ecommerce with Myntra

Through this platform, Promod is looking at Rs 10 crore business in the first year.

Marico appoints Ananth Narayanan to its Board of Directors

Narayanan joins the board as an Additional (Independent) Director

Pitch Top 50 Brands: Jury's decision is out

At the end of the comprehensive jury process, 150 of the 300 closely contested entries made it to the shortlist. The Top 50 Brands among them will be...