Viewership comes first, revenue will follow: Punit Misra, ZEEL

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

BARC Week 40: SET takes on the urban market, Zee Anmol rules the rural market

Sony Entertainment Television took over the urban market according to BARC data for week 40 (September 30-October 6) with 443 million impressions

BARC Week 35: Zee Anmol leads Hindi GEC category sixth time in a row

According to BARC data for week 35 (August 26– September 1), Zee Anmol continued to lead collectively in the Hindi GEC category while Sony Entertainme...

BARC Week 34: Zee Anmol leads GEC category collectively for fifth time in a row

In addition to leading the rural market, Zee Anmol's two shows 'Jamai Raja' and 'Kaala Teeka' also led the top 5 programs list in the rural market

BARC Week 30: Zee Anmol leads Hindi GEC after more than a year

According to BARC data for week 30 (July 22–28), Zee Anmol led collectively and in rural market in Hindi GEC category. Meanwhile, Star Plus continued...

BARC Week 30: What propelled Zee Anmol to no.1 spot in Hindi GEC?

According to the data provided by the channel, Zee Anmol is the top FTA channel in HSM garnering 691 GTVMs (Gross Television Viewership in Millions),...

BARC Week 29: Star Plus continues to dominate Hindi GEC

Star Plus maintained its hold over the Hindi GEC category and the urban market with 632 million impressions and 435 million impressions, respectively

Star Plus continues to dominate Hindi GEC @BARC Week 26

According to BARC data, Star Plus and Zee Anmol continued to lead Hindi GEC in urban market and rural market, respectively, in Week 26

Zee Q1 FY17 ad revenue up by 19.2% to Rs 9,120 million

Advertising revenues for the quarter were Rs 9,120 million, recording a growth of 19.2% over Q1 FY16. During the quarter, domestic advertising revenue...

We are not in competition with Star, Zee or any other channel: Priyanka Datta

For people with progressive mindsets, there was nothing available and that's where Zindagi comes in. We cater to the premium mass category & are not...

ZEEL to launch new Hindi GEC Zindagi on 23rd June

Positioned as a premium mass Hindi GEC, Zindagi aims to cater to the evolving taste of Indian viewers with progressive and real stories. The channel w...

Is ZEE to launch two new channels?

ZEE Network may be planning to launch two new channels '&' TV and Zindagi. Sources indicate that the launch will be along the lines of Life OK from ST...

Advtg & subscription revenues buoy ZEE Q2 net profit to Rs 2,363 mn

ZEE Q2 FY14 consolidated revenue up 15.5% at Rs 11,013 mn. Advertising revenues up 10.5% at Rs 5,833 mn, while subscription revenues stand at Rs 4,581...

Digitisation & need for 'flanking' lead to spurt in new channel launches

Eagerness to derive maximum benefits from digitisation & usage of 'flanking' as a strategy to beat competition are the prime reasons for growth in cha...

Zee TV unveils ‘Anmol’ offer for daily soap lovers

The new GEC from Zee TV network will compete with strong players such as Star Plus, Colors & Life OK, among others. The channel will showcase popular...

Updated: ZEE's new GEC Anmol to go on air on September 1

The new GEC from ZEE Network will compete with strong players such as Star Plus, Sony, Life OK, etc. The channel will target most tier III cities & re...