Lowe Lintas Bangalore creates new campaign for Flipkart's Mobile App

The creative brief given to the agency was to come up with an interesting way to showcase how mobile shopping apps are fast becoming the key to on-the...

Flipkart Fashion's latest ad campaign shows consumers how to be on-trend always

Flipkart is engaging consumers across multiple touch-points for 10 weeks with their latest, funky ad campaign

Partnering with GQ, Filmfare, Zee created useful content for key shoppers: Shoumyan Biswas, Flipkart

Shoumyan Biswas, Head of Marketing, Flipkart, chats with exchange4media on the e-commerce brand’s recent ad campaign that is now diversifying into oth...

Flipkart's funny take on advertising agencies' TVC pitches

To announce its latest category-based sales, Flipkart has rolled out digital films under the campaign ‘Sale that sells itself’, which poke fun at idea...

Dentsu Webchutney wins digital mandate for Flipkart

It will look after the brand's online campaigns, social media and digital strategy

The story behind Flipkart's new brand identity and mobile-first move

Shoumyan Biswas, Senior Director, Marketing at Flipkart, discusses the new brand identity aimed at driving mobile adoption for the business, the insig...

Cannes 2015: I liked the versatility and spread of activities: Shoumyan Biswas

Biswas, Senior Director-Marketing, Flipkart talks about his favourite sessions and takeaways from the 62nd Cannes Lions International Festival of Crea...

Flipkart, DentsuWebchutney launch digital campaign for Big Billion Days Sale

The campaign, comprising a 360-degree video, is an interesting mix of advertising and treasure hunt

Flipkart & Dentsu Webchutney boost Instagram presence with “The Big Billion Hunt”

The campaign added nearly 400 new followers to Flipkart’s Instagram account within the first 12 hours of going online even though the activity wasn’t...