Sagnik Ghosh to exit Axis Bank as Sr. Vice President and Head-Marketing

Ghosh was managing brand & strategy, digital marketing, branch marketing as well as the marketing communication function for Axis Bank and its subsidi...

Tim Andree & Dominic Proctor redefine collaboration of the big idea and technology

Striking the right balance between technology & creativity, future-defining trends in media, gamification, changes in patterns of consumer consumption...

Marketing for the new age with Geetu Verma & Vikram Sakhuja @ exchange4media Conclave

HUL's Geetu Verma, will speak about 'Marketing in the new world' in a session chaired by Madison's Sam Balsara, & Maxus' Vikram Sakhuja will take on P...

Marketers on how to crack the 'mobile-first' approach in India

LIQVD Asia’s Arnab Mitra, LinkedIn’s Ashutosh Gupta, WeChat’s Nilay Arora, and Axis Bank’s Sagnik Ghosh discuss how to reach out to a diverse set of c...

Sagnik Ghosh to exit Axis Bank as Sr. Vice President and Head-Marketing

Sagnik Ghosh exits Axis Bank on 16th Oct 2015. He managed brand & strategy, digital marketing, branch marketing function & lot more for Axis Bank. Rea...

Invest more in digital or lose a thousand billion in opportunity costs: Vikram Sakhuja

Sakhuja, Global CEO of Maxus, questioned why the industry should be happy with spending only eight per cent on digital; Karthi Marshan, Head (Marketin...

Marketers on how to crack the ‘mobile-first’ approach in India

LIQVD Asia’s Arnab Mitra, LinkedIn’s Ashutosh Gupta, WeChat’s Nilay Arora, and Axis Bank’s Sagnik Ghosh discuss how to reach out to a diverse set of c...

Marketers eager for fresh IRS data

In the absence of latest readership findings and trends, marketers rely on alternative ways to plan their strategy

On redefining the role of TV in the age of digital disruption

At exchange4media's Prime Time Awards, Sam Balsara, Chairman of Madison World, Kartik Sharma, MD of Maxus South Asia, LV Krishnan, CEO of TAM Media, S...

Sagnik Ghosh to now head Star Jalsha

The news has already been announced internally at Star India

One message that fits all is just not going to cut ice: Sagnik Ghosh

OOH medium should go beyond some big-innovations or rapid awareness building & create ‘micro-markets’, says the Vice President – Marketing, Axis Bank