MTV Staying Alive Foundation & Viacom18 to bring MTV Shuga with localised content in 2018

Titled MTV NISHEDH, the show will be part of a multimedia family planning and sexual health behaviour change campaign

Legal battle around TRAI regulations reflect division among DTH platforms and broadcasters

Petitions challenging the constitutionality of the tariff order and interconnect regulations are presently pending before the Madras and Delhi High Co...

We are disruptive and bring path-breaking ideas into the market: Deepak Dhar, CEO, Endemol Shine India

Dhar, MD and CEO, Endemol Shine India, says that the company’s strategy is to be a content provider for all platforms and amplify its impact propertie...

The shows must go on...

With DD National’s popular show ‘Tenali Rama’ being recently launched on Sony SAB with a fresh and modern look, we look at the recent trend of channel...

We have not exploited our potential to the fullest -Shashi Shekhar Vempati, CEO, Prasar Bharati

In an exclusive interview with exchange4media, Vempati spoke about the challenges facing Prasar Bharati, his vision for the organisation and making it...

Zee announces organizational changes; Jagdish Chandra gets lighter workload

Jagdish Chandra will now be handling responsibilities for Zee Rajasthan, Zee Hindustan, Zee Salaam (Urdu) and DNA Jaipur Edition. His designation will...

Dissatisfied with DAVP ad rates, major broadcasters out of empanelment list

Effective from July 10, the new policy subjects news channels and GECs to five and six time bands, respectively

Tata Sky's Classic Cinema campaign stars Sharmila Tagore in an endearing role

#KyaDinThe is a campaign to celebrate classic cinema from Bollywood’s golden era brought alive by Tata Sky Classic Cinema

Star Plus continues to dominate Hindi GEC @BARC Week 26

According to BARC data, Star Plus and Zee Anmol continued to lead Hindi GEC in urban market and rural market, respectively, in Week 26

India-Pak Champions Trophy final has highest reach for any one-day event

The 18-day-Champions Trophy surpassed 46-day-IPL with a reach of 418 million individuals, according to BARC India

Bollywood stars join Super Boxing League

Super Boxing League gets Bollywood stars Sushant Singh Rajput, Sunny Leone, Randeep Hooda, Riteish Deshmukh, Suniel Shetty, Kanika Kapoor, Rana Daggub...

Free TV viewership to touch 46 million households by 2020: EY report

The report also notes the implications of growth in free television for broadcasters and distribution companies in the near future

ThinkAnalytics appoints Samir Narsiker as Vice President, Business Development

Based out of Mumbai, Narsiker will report to Alan Dishington, Senior VP, APAC region, based in Singapore.

Mastiii Super Prime Time trumps prime time slots of some Hindi GECs

In terms of reach, Mastiii leaves behind frontrunner Hindi GECs like Star Plus and Zee TV by 22% and 28% in their respective morning day parts

BTVi appoints Shilpa Shetty and Seema Pisharody to strengthen Revenue and Strategy Team

Shetty will be actively involved in the strategic planning for generating revenue for the channel while Pisharody will be investing her expertise in...

STARring Uday Shankar: Failures are huge assets but success can be a big liability

As Uday Shankar, Chairman and CEO at Star India completes a decade at the helm, he reflects on his journey that had him take bold calls, bet big on th...

Guest Column: Aroon Purie reflects on Uday Shankar's journey from a 'jhollawala' journalist to a corporate honcho

Aroon Purie, Chairman and Editor-in-Chief, The India Today Group, says that Uday Shankar makes him proud

Guest Column: With Uday, there's never a dull moment: Sam Balsara

Sam Balsara,Chairman and Managing Director, Madison World gives us his overview of Uday Shankar’s 10 years at Star India

TaraHD's Hindi GEC content scores high with Malay audience

Bollywood and Indian shows have a high affinity with the communities in Malaysia, according to Dr. N C Rajamani, Senior VP, Content Management Group,...

NewsX launches new show, Legally Speaking

The show will have nation’s top lawyers, judges, law makers, regulators, bureaucrats and industrialists brainstorm on complex constitutional and legal...

Our digital engagement numbers have increased by 26 per cent since the rebrand: Swati Mohan

Mohan on the success of National Geographic’s MISSION BLUE and developments after the rebranding