Pentamedia plans to take over 10 companies by March

Pentamedia Graphics has embarked on an agressive $100 million global acquisition spree of taking over of as many as 10 companies by March 31 next.

Fa to sponsor Femina Miss India contest

Henkel SPIC India Limited has tied up with Femina to promote the Miss India contest for the next three years from 2001 – 2003.

Warner Multimedia to focus on television software

Warner Multimedia is now extending its focus and is expanding into television software production.

Channel V to put its might behind Gaurav to do a Cyrus

Star TV owned music channel is putting its might behind veejay Gaurav to transform him into as much a marketable proposition as MTV’s Cyrus Broacha.

PCs set to cross 5 million marks

According to Dataquest magazine, the total number of personal computers (PCs) in India will cross the landmark five million mark in the third week of...

Rural market don’t look exciting for FMCGs

Indian FMCGs, who hit the dust roads out of the cities to chase the great Indian rural marketing dream, are finding out that the pot of gold at the en...

Timex to launch new campaign in Jan 2001

Times Watches to launch new ad campaign. The theme is to aggressively reinforce Timex image as a brand at the cutting-edge of technology and fashion....

Mobile phone subscribers to exceed 50 million by 2005

According to Cellular operators association of India, the number of mobile subscribers in the country would exceed 50 million by the year 2005 and cro...

Zee lacks synergy between diversified businesses: AT Kearney

AT Kearney has said that the group’s move to enter into new areas is “correct,” but the organisation lacks synergy between each of the businesses.

JK Tyre to conduct gokarting championship in Connaught Place

JK Tyre has entered into a tripartite agreement with NDMC and New Delhi Traders Association (NDTA) to conduct the national gokarting championship in C...

Titan introduces Fastrack range in 20 style

The Titan Industries Limited is introducing a new range of Fastrack watches in 20 styles.

Electrolux to sell 1 million refrigerators

Electrolux India has set an ambitious target of selling 1 million refrigerators and 1.5 lakh top load washing machines in 2001. This apart, the compan...

Monte Carlo to present Channel (V) road show

Monte Carlo will present the Channel (V) live road show at the Jawahar Lal Nehru stadium on December 16.

Marketing guru coming to town

HE's sold millions of copies, and debunked as many myths. He helped rewrite the rules of marketing by postulating the primacy of positioning, and taug...

Daewoo defaults payment to its ad agency

The Indian Newspapers Association has suspended print ads of the Korean firm, as it has defaulted on payments to one of its advertising agencies, Cray...

Amul's national ice-cream launch on cards

The Gujarat Co-operative Milk Marketing Federation is making a foray into the sugar confectionery segment. It is also set to complete the national lau...

Coke pushes consumption in South markets

<P align= “Justify”>Coca-Cola has formulated a multi-pronged strategy for the southern market with a view to increasing consumption, according to Hin...

Amul to relaunch chocolates in recast move

<P align= “Justify”>The Gujarat Cooperative Milk Marketing Federation, or Amul, is planning a restructuring of its portfolio to revitalise the company...

PepsiCo buying Quaker Oats in 2.3:1 stock swap deal

<P align= “Justify”>PepsiCo is acquiring Quakers Oats to create one of the world’s five largest consumer product companies.</P>

Hyundai Motor to kick off Rs 2 crore on-ground campaign on December 7

<P align= “Justify”>Hyundai Motor India Ltd., will kick off “The Power to Drive the New Millennium” tour across 32 cities beginning December 7.</P>...

Renovation & Innovation: the latest mantra of Nestle India

<P align= “Justify”>Renovation and Innovation is the latest mantra making the rounds in the corridors of Swiss food major, Nestle India.</P>...

DD lines up `KnockOut' gameshow

<P align= “Justify”>Cinevista Communications Ltd (CCL), formally announced `KnockOut', a game show with prize money and hosted by actor Kabir Bedi, wh...

Ponds’ Institute website gets a Rs 25-lakh makeover

Hindustan Lever Limited is re-launching the Pond’s Institute Website this month.

Crest, Rich set to merge

<P align= “Justify”>Crest Communications plans to merge Rich Animation, an US-based company engaged in the animation and television software business,...