Top Story


Home >> Industry Briefing >> Article

News 18 attains 7.2 million UVs, surpassing major online news portals

Font Size   16
News 18 attains 7.2 million UVs, surpassing major online news portals

For a brand that launched only over a year ago, News 18 has shown substantial growth and has come a long way since its inception. According to the comScore India MMX August, 2017, [ M ] News 18 has surpassed top media platforms like [ M ]*, [ M ], [ S ] by attaining a whooping 7.2 Million total Unique Visitors (UVs). The digital platform also crossed 50 million unique visitors (UVs) a couple of months ago, as per Google Analytics (GA). These numbers stand testimony to the strong preference of the audience towards the unique content on

The digital arm of Network18, News 18 has surged ahead as the rising leader in the digital space with its in-depth coverage and expert analysis ever, since its launch. The platform has consistently kept its audience engaged and when it came to page views, achieved an all-time high at 74.5 Million, ahead of [ M ], [ S ], [ M ], while [ C ] The Times of India and [ M ] stay ahead. The newest comScore numbers reveal progression and bears witness to this milestone!

Apart from English and Hindi, News 18 currently offers content in 3 regional languages and moving forward the digital news platform will be available in 13 languages in order to reach out to a wider demographic.

Commenting on the network’s steady growth, Rajiv Singh, Business Head,, said, “The unprecedented growth witnessed by News 18 in such a short span of time, stands testimony to the quality of the content and the pace at which it is delivered on the platform. The consistent month-on-month growth further motivates the team to continue delivering content in innovative and easy-to-consume formats for our growing audience base. We look forward to expanding our reach into newer markets in the coming future.”

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

With Shikhar Dhawan as their brand ambassador, a partnership with NBA and FIFA and a Rs.10 crore marketing budget, this sporty start-up is moving strength to strength.

In an interaction with exchange4media, Sinha, the Country Head at Epsilon shared insights on the growth of Epsilon, integration of Artificial Intelligence and the future of other conventional mediums of marketing

The awards which saw over 816 entries were adjudged by a distinguished jury of around 211 industry leaders through intensive judging sessions across the country

22feet Tribal Worldwide to handle digital marketing while DDB MudraMax to handle on-ground promotions, venue management and logistics management

While market charges access fee to provide HD channels, DishTV will now give the access to popular HD channels to all subscribers