Top Story

e4m_logo.png

Home >> Industry Briefing >> Article

Network18 tops the viewership chart on Union Budget Day

08-February-2018
Font Size   16
Network18 tops the viewership chart on Union Budget Day

Network18 news network garnered 13.1 per cent of viewership amongst all News networks on the day of Union Budget.

Speaking on the BARC rating, Avinash Kaul, President - Strategy, Product & Alliances - Network18 said, “Yet again, India chose to watch the Union Budget announcement and its analysis on Network18’s robust news network of 21 channels. Network18 has emerged as the most accessible and credible destination for news viewing in the country. With our presence in 27 states and 12 languages, reach of 40 crores every month and most modern digital newsrooms, Network18 continues to set new benchmarks every year.”


Budget Day (1st Feb’18): All India, Network18 news channels were number 1 with 13.1 per cent.*

Source: BARC| Males 22+ AB | All India|1st Feb’18 24 Hrs | Market Share out of 169 News Channels

Tags Network 18

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

WhatClicks promises to be an unbiased, objective, third-party audit firm that will work with advertisers and agencies alike to help build an effective and integrated digital strategy.

V-Guard Industries, a household name for consumer electrical appliances in India, has revamped its logo in order to reflect the strength gained by the brand over the years. The company has also unveil...

The report reveals that there has been nearly 5 times more growth in video consumption in the last 12 months, with 96 percent of all usage being focused on long form video