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Shriranga Sudhakara

The author is Managing Director of VYOMA Media

Guest Column: Is digital display set to become the all-important 'other screen'?

As the country powers towards a digital economy, with hyper-connectivity and access to real-time information at its fingertips, digital OOH aligns its...

Guest Column: Why digital OOH matters now more than ever: Shriranga Sudhakara, Vyoma

An estimated growth of 25 per cent CAGR by 2019 for the DOOH sector is also a strong validation that the market landscape is swiftly warming up to enr...

Guest Column: Digital has tremendous scope in OOH: Shriranga Sudhakara, VYOMA Media

Shriranga Sudhakara, Managing Director, VYOMA Media, talks Digital-Out-of-Home (DOOH), its power to engage audiences and more