Dolly Mahayan

India mobile ad spend to grow by 85% in 2017, estimates e-marketer

The growth of mobile adex will help boost overall digital ad spend to Rs 8,000 crore, as per eMarketer’s latest media ad spend forecast

Puneet Anand’s weekends involve his children, relaxation and a dash of adventure

The 3 C’s: children, cooking and chilling out make Anand’s weekends enjoyable

Will have to constantly innovate and deliver better than the best: Debojo Maharshi, CMO, Spicejet

In an Interview with exchange4media, Debojo Maharshi says the main challenge was to re-build customer trust when the airline faced challenges three ye...

Growth of AI is tremendous in digital marketing: Santosh Kumar, CEO, Mango Data

Kumar on AI, big data and providing clients with real time information

Ease in visa regulation has made travelling easier: Arun Rawat

The India Marketing Lead of Skyscanner believes that with the acquisition by Ctrip, they have reached the market leader status

Brunch is the only Sunday magazine that continues to survive: Jamal Shaikh

If a Sunday magazine doesn’t leave you feeling happy, what will?

The more digital experiences you build, the more success you will see: Delna Avari

Avari says the pressure on budgets will drive a focus on marketing automation, conversion rate optimisation and better use of retargeting and programm...

Canon will capture more than 50 per cent market share in India this year: Eddie Udagawa

How Canon is encouraging people in India to take up professional photography through various on-ground events

Online marketing is less expensive: US entrepreneur Denise O'Brien at Women Economic Forum

She says that online marketing is brighter and global compared to the traditional methods

Vikram Chandra slams blind pursuit of TRPs by news networks, says credibility at stake

The former CEO of NDTV hits out at the faulty TRP measurement system and says channels are indulging in sensationalism to garner eyeballs