Suzuki will increase spends on Print for a pan-India campaign only: Sajeev Rajasekharan

For a brand like Suzuki which dedicates around 30 per cent of its annual marketing spends on Print medium, the IRS 2017 findings have clearly come as...

Lux Venus welcomes Amitabh Bachchan as their brand ambassador.

Created and conceptualized by Soho Square, Mumbai, the campaign is being taken forward across television, online, print, digital and out-of-home media...

Discovery appoints Taproot Dentsu to create promos for 'Jeet'.

Built on the ethos of ‘Hai Mumkin’ (It’s Possible), the channel will bring together Discovery’s unmatched storytelling and the best of real-life enter...

Indigo Consulting Bags Garnier India’s Digital Portfolio.

The agency will manage the brand’s entire digital and social media mandate.

Blush and ITC Vivel collaborate with Pad Man to present Akshay Kumar and Sonam Kapoor in #AbSamjhautaNahin - The Shopping List

An innovative spoken word video that enables an open conversation on the need to stop compromising on menstrual hygiene.

Southern brands aim for better digital outcomes in 2018

With the first month of 2018 coming to an end, brands present in south India talk about the road map for the remaining year

Tata Hitachi plans to bring construction industry on the digital map

When GST was implemented, THCM sales came down to 30 per cent. Sandeep Singh, MD, Tata Hitachi, is going to bring the brand on digital mediums and pla...

TV and Digital together to make up for 80% of ad spends in the next 3-4 years: CVL Srinivas

CVL Srinivas, Country Manager, WPP India and CEO GroupM South Asia highlighted some key growth indicators and trends in the advertising world at the P...

Renault Reveals The KWID Super Hero Edition In Association with Marvel's Avengers.

The special edition KWID cars will be offered in two versions inspired by Marvel Avengers Super Heroes: Iron Man and Captain America for fans who want...

Turkish Airlines Invites You on a Journey of Discovery with its “Five Senses” Campaign.

Turkish Airlines presents its new commercial starring world famous heart surgeon and TV personality Dr. Oz.