IPL is a brand today which is valued about 4 billion dollars

Rahul Johri, CEO, Board of Control for Cricket in India (BCCI), spoke about the upcoming season of IPL and with Star India’s re-imagine approach, he...

IRS, You Have Been Missed!

Media Planners are eagerly anticipating the relaunch of the survey after a gap of four years

Inspiring through the finishing line: TATA Mumbai Marathon

Chitresh Sinha, CEO, Chlorophyll Innovation Lab and Vivek Singh, Joint MD, Procam International speak exclusively with exchange4media on the upcoming...

Shopping Apps witnessed 54% growth in usage in 2017 - Report

According to Flurry’s “State of Mobile 2017” annual wrap-up report, Lifestyle and Gaming Apps categories are on a decline

Are digital media and traditional media friends or foes?: Experts mull

Do marketers have to choose between digital and traditional media or is there a way to strike a perfect balance between the two?

Aditya Pittie launches news website, Latestly

Latestly focuses on all latest and breaking events across the globe, providing information on trend related stories across genres

Magazines are more focused with less disruption: Rajiv Dubey, GM, Dabur India

If content is king then magazines are fine dining, high-quality content is always in demand, no matter what happens said Dubey at the 11th Indian Maga...

IPL 2018: Not looking to make money at this stage—Sanjay Gupta, MD Star India

As part of this re-imagined approach Star India will broadcast live matches in six different languages with an aim to target 700 million viewers acros...

Ronnie Screwvala's U Cypher aims to be premier esports championship in India

Globally, the e-sports gaming market is estimated to be over USD 500-600 million with over 2000 teams consistently participating in tournaments

Ministry of Information and Broadcasting shuffles over 20 Group ‘A’ officers

Ministry of Information and Broadcasting announced transfers and postings of over 20 Group ‘A’ officers on January 17, 2018, in a major reshuffling ba...