Ogilvy Kolkata-Greenply urge consumers to save embarrassing themselves with use of cheap ply

In its new campaign, Greenply has aimed to make consumers aware that there are consequences to making compromises on the quality of plywood used in th...

We are always emotionally working together: Piyush and Prasoon Pandey

Pandey brothers will soon receive the Lion of St Mark, the Cannes Lions Lifetime Achievement Award. They are the first Asians and Indians to win this...

EKAM is top on our agenda: Nakul Chopra, Chairman, BARC India

Chopra, former CEO, South Asia, and senior advisor of Publicis Communication and AAAI president, is the first person from the advertising fraternity w...

Godrej Appliances offers a solution to invisible allergens in new TVC

The film highlights the allergy protect technology in the Godrej Eon Front Load Washing Machine and is in line with the brand’s ‘Soch ke banaya hai’ p...

Mavcomm Consulting elevates Pranjal Dutta to role of CEO

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal D...

iProspect releases 2018 Future Focus: The New Machine Rules

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising i...

E-commerce is the biggest disruptor, it completely changed consumer behaviour: Sundip Shah, CMO, Amway India.

Sundip Shah says direct selling companies have the potential to drive India's economic growth in a big way

Diageo celebrates its two decades in the industry

Diageo plc, the maker of some of the world’s most iconic drinks including Johnnie Walker scotch, Smirnoff vodka, Tanqueray gin and Guinness stout cele...

Guest Column: The Mobile Web - Will it replace Desktop?

Mobile has become an important part of our daily lives, the daily internet consumption is moving away from the desktop/ laptop and is more focused tow...

Dainik Bhaskar largest circulated multi-edition daily followed by ToI: RNI annual report

The largest number of publications registered in any Indian language is Hindi followed by English, registered publications witnessed a growth of 3.58%...