Oriflame appoints former Amway global marketing director as Senior Director Regional Marketing

Aims to leverage marketing veteran Naveen Anand’s extensive expertise in the cosmetics industry to guide Oriflame’s long-term vision

Flipkart ups its social media game for 'Big Billion Days'

Flipkart has used its social media platforms innovatively for this year’s festive shopping season

The Womb wins strategy and creative mandate for ASUS India

The agency is tasked with the communications mandate for both smartphones and laptops business in India

Creativeland Asia appoints Priyanka Mehra as Editor-in-Chief - Content Marketing

Mehra will work closely with the team of Baaash Digital, which has an in-house ecosystem of everyday content creators

#ARM Worldwide partners with HubSpot

To offer inbound marketing services with 50 certified professionals

Vidooly expands presence to Mumbai; appoints Preeti Jadhav as VP of Revenue

Jadhav will lead strategic growth at Vidooly by identifying key revenue channels and opportunities. She will also be responsible for business developm...

BBH wins creative mandate of Smartron

The agency’s Delhi office will be responsible for the execution of all integrated creative strategy for the brand across media

Micro:bit Foundation appoints Kavita Kapoor as the new COO

Kapoor has been entrusted with the goal of reaching 100 million teachers, parents and children worldwide and inspiring them to get creative with the m...

Partha Dey joins Dishum Broadcasting as COO

Dey to spearhead theprogramming & operations mandate for Bhojpuri GEC, Bhojpuri Dhamaka

The next few years for Firstpost will be all about evangelising: Azim Lalani, Business Head

In the last six years,the website has done exceptionally well, according to Lalani. In a chat with exchange4media, he reveals future plans for the bra...

India-Australia ODI match garners maximum viewership from Maharashtra: Zapr

In cities, the first match of India-Australia ODI series saw maximum viewership share of 25.2 per cent from Mumbai

You can't be a good marketer without love for data: Meera Iyer, Head of Marketing, Bigbasket

The Head of Marketing at Bigbasket is a student for life and genuinely cares for customers and loves data. Here are some key learnings that have gotte...

Contrary to big players, regional radio operators expect slow festive season

Despite advertising picking up after a slow Q1, regional FM players still feel that the lingering effect of GST, RERA, demonetisation will still make...

Tomorrow Creative Lab wins creative duties of Ashiana Housing Ltd.

Apart from the mandate for the first project which is the Ashiana Town in Bhiwadi, Tomorrow and InterTwined will deliver brand solutions across film,...

Thrill, adventure, family life...exciting web series you just can't miss this September

Our pick of some of the best web series from different OTT players and content creators who came up with interesting concepts across different genres...

Racy ads? No please, we are Indians

As Sunny Leone’s latest ad for Manforce condoms faces flak in Gujarat, we list five other ads that were banned for being too racy years ago

Starcom wins media duties for Lenskart

Lenskart reaches out to over 1, 00,000 customers a month via a unique combination of a strong online business as well as a first of its kind home chec...

Radio City 91.1 FM tops the charts this festive season

Top listenership rankings in Delhi, Bangalore and Mumbai helps the network retain its number one position