How has Reliance Jio's entry affected Vodafone, Airtel and Idea?

A look at how Jio has impacted the growth of Airtel, Vodafone and Idea ever since its entry last September

BARC Week 31: Amazon India enters both Top 10 Advertiser and Top 10 Brands

After a short spell of absence, Amazon India makes its presence felt in BARC’s Top 10 Advertiser and Top 10 Brands while Airtel Postpaid Promise recla...

Ace Boxer Vijender Singh is the Face of Patanjali Health Drink - Power Vita

The marketing campaign for the new product is led by a TVC conceptualised by DDB Mudra North

Ajit Varghese elevated; will lead Global Market Development as President for MEC and Maxus merged entity

He will take on his new role early next year and will be reporting to Tim Castree who is the Global CEO of the new entity

India to reach 650 mn Internet users by 2020: Rajan Anandan, Google India

The three big drivers of Indian internet penetration have been, and continue to remain, dropping prices of data and smartphones and the rise of Indian...

We want to incubate the content ecosystem in India: Damon Xi, UCWeb, Alibaba Group

UCWeb’s content distribution platform UC News commands over 120 million active users every month. Being one of the biggest news aggregators in the cou...

Racold appoints WATConsult as its Digital Agency

Digital and social media agency WATConsult (part of Dentsu Aegis Network) bagged the digital marketing mandate for Racold, one of India's largest wate...

BARC Week 31: Colors leads urban market with three shows making to Top 5 programs in the same market

‘Fear Factor Khatron Ke Khiladi,’ ‘Shakti-Astitva Ke Ehsaas Ki’ and ‘Mahakali Ant Hi Aarambh Hai’ helped Colors dethroned Star Plus to lead the urban...