Zoomcar closes $40Mn in a Series C investment round

Mahindra & Mahindra led the new round, which also saw participation from a variety of existing investors

PMAR 2018: We are in the business of advertising, not egos: Avinash Pandey

Avinash Pandey, COO, ABP News Network, related his recent experience at Harvard Business School to the issues faced by the advertising industry in Ind...

Photo Gallery: PMAR 2018

The unveiling of the Pitch Madison Advertising Report 2018 event was held on February 15, 2018. Over the years, the report has become a benchmark in t...

Zaggle appoints all-rounder Hardik Pandya as Brand Ambassador

Cricketer dons a rock star avatar to kick-start his association with Zaggle and strengthen its position among youth

Triton Communications Launches ZtoA Marketing Solutions

New arm to dedicatedly focus on BTL, Rural, Retail & Events; ropes in Preeti Sawarkar as CEO of its Pan India Ops

Mindshare bags media mandate of Unibic

The account will be handled out of the Mindshare Bangalore office

Star India Signs 11 IPL Sponsors, including Coca-Cola and Vivo

According to media experts, advertisers’ interest is natural since there is no other property which gives steady ratings over a six week period; and k...

Mallikarjun Das to join Star India?

Mallikarjun Das is expected to join Star India as a senior member of its sales and strategy team.

Umang Bedi Joins Dailyhunt as President

Bedi, former Managing Director of Facebook- India and South Asia, will now be in charge of expanding Dailyhunt's revenue and user base.

Mallikarjun Das moves on from Starcom India

He had joined Starcom India as Group CEO in 2011; the agency will be making an announcement shortly on new leadership for Starcom India

Valentine's Day inspires brands to pour love into their ads

The campaigns by Cadbury Dairy Milk Silk, Swiggy, MTV, among others, take the idea of modern-day marketing a step ahead.

India’s 2018 Adex to grow by 13%: GroupM

GroupM estimates the Digital Adex to continue to grow by 30% in 2018 to Rs. 12,337 crore

Partnering with GQ, Filmfare, Zee created useful content for key shoppers: Shoumyan Biswas, Flipkart

Shoumyan Biswas, Head of Marketing, Flipkart, chats with exchange4media on the e-commerce brand’s recent ad campaign that is now diversifying into oth...

CNN International Commercial has appointed Akikazu Izumiya as Executive Director, Advertising Sales, Japan

Izumiya’s appointment sees him join CNNIC’s dynamic APAC leadership team, driving industry-leading and innovative multi-platform strategies with brand...

GroupM to acquire Digital Creative Agency - The Glitch

The Glitch will continue to operate as an independently positioned brand, while taking advantage of GroupM’s larger infrastructure and agency ecosyste...

Gunn Report Unveiled; BBDO Worldwide leads the pack

Clemenger’s 'Meet Graham' for Transport Accident Commission by BBDO Melbourne is most creative campaign of the year

Network18 launches ‘India Hoga Clean’

An on-ground cum Television and Digital campaign to highlight civic cleanliness

Ogilvy Mumbai gets new leaders

Abhik Santara and VR Rajesh will take on the responsibilities of Mumbai Office Head and Managing Partner, respectively; they will also oversee the gro...

Amitabh Bachchan to now endorse The Muthoot Group

Bachchan will hereafter be representing The Muthoot Group across their national campaigns