Top Story

e4m_logo.png

Home >> Advertising >> Article

CNN International Commercial has appointed Akikazu Izumiya as Executive Director, Advertising Sales, Japan

12-February-2018
Font Size   16
CNN International Commercial has appointed Akikazu Izumiya as Executive Director, Advertising Sales, Japan

CNN International Commercial (CNNIC) has appointed Akikazu Izumiya as Executive Director, Advertising Sales, Japan, to build on the extensive relationships that Japanese brands have with the world’s leading news brand. Izumiya joins at an exciting time as CNN gears up for a supercharged 2018 that continues to strengthen and build on CNN’s multi-platform programming and commercial successes. CNN’s cross-platform strategy powered by data and creativity has been embraced by top Japanese brands at the forefront of brand storytelling and creative audience engagement across the globe.

Izumiya’s appointment sees him join CNNIC’s dynamic APAC leadership team, driving industry-leading and innovative multi-platform strategies with brands from across the region. Izumiya reports directly to Sunita Rajan, Senior Vice President, Advertising Sales, Asia Pacific, CNN International Commercial.

"Japan is one of the leading lights in global innovation, known for setting the agenda for many diverse industries,” said Rajan. “Aki-san is the ideal brand and sales strategist with vast experience and fresh thinking to harness this innovation and draw on the wealth of CNN content and platforms. As the country seizes the opportunity of Tokyo 2020 and its economic growth, we look forward to working in partnership with Japanese brands looking to make their mark on the global stage.”

Commenting on his new role at CNNIC, Izumiya said, “I have always been inspired by brands who lead change and drive industry innovations and CNN has been one such brand that was always on my radar. Accelerated levels of engagement for brands and customers through the multi-platform touch points backed with data and creativity is highly appreciated by Japan as a market, which is key to CNN. I am thrilled and honored to have the opportunity to work with the very dynamic CNNIC team in APAC.”

With over 37 years’ experience in working with multi-national and Japanese brands, Izumiya joins CNN from Group IMD Japan, where, as Managing Director, he successfully launched the ad technology service into the Japanese market. Prior to this role, he served as CEO of Dentsu Aegis Japan Inc. for 3 years where he oversaw all the network’s Japanese operations including Carat Japan and Vizeum Japan. Before taking on the role as CEO in 2014, Izumiya was Executive Director of Dentsu Inc’s Media Business Development Division. Izumiya will be based in CNN’s new Tokyo office in downtown Akasaka and will begin his role on February 20th, 2018.

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

For their latest campaign ‘Peeoge toh Janoge’ (English translation: you’ll buy it if you taste it), Wagh Bakri and DDB Mudra gave Sakshi a new, rustic avatar.

Dabbawalas send some extra love along with dabbas to working professional across Mumbai

The Diamond Producers Association brings to life another rare moment as part of the ‘Real is Rare. Real is a Diamond' Campaign